We're Global

We have offices in the UK, Brussels, 
and Hong Kong, with regional teams 
in Dubai, Egypt, and Indonesia. We 
work with brokers and introducers worldwide, insuring customers in 
over 150 countries.

We work closely with some of the largest companies in the world, including the Dubai-based Orient group and the Indonesia-based Lippo group. The Allianz group has been our global insurance partner since 2002.

Financially stable

Payments like clockwork

We've worked hard at building great partnerships over the years and that includes prompt payments and reliable service. You'll receive fees due automatically each month. 

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We are privately owned - meaning our obligation is to our members. We have no intention of becoming the biggest insurance provider, but we are committed to becoming the best.  

Independently run

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Payments like clockwork

Since our founding in 1992, most of our business come to use through brokers & introducers. We've worked out our commission payments system down to a tee. You'll receive your introducer fee on the 15th of every month.

Why William Russell?

Join Now

It's easy and free to join our introducer programme. No third-party or regulatory approvals. Just complete our online form, agree terms with us, and you can be introducing our products in a matter of days.

Introduce your customers to our range of products. We provide you with simple tools to help meet your advertising needs and monetise your customer base.

You'll receive up to 10% of the first-years premium of any customer you introduce to us. Earnings can quickly rack up; the average annual premium for an individual plan was US$3,344 in 2019, while plans for businesses can reach up to US$500k.

Speak to our team on +44 (0) 1276 486 477 or 
email damian.porter@william-russell.com.

© William Russell Ltd. 2020 | Privacy

William Russell Limited is authorised & regulated in the UK by the Financial Conduct Authority, reference number 309314. 
Registered in England and Wales, registration number 02687939. 
Registered address: William Russell Ltd, William Russell House, The Square, Lightwater, Surrey, GU18 5SS.

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Work with William Russell and recommend our insurance products to your network. You can earn up to 10% on each customer that joins us following your recommendation. With an average premium of $3,244*, your rewards will quickly stack up!

Become An Introducer

3 Easy Steps

Sign up Today!

Ready to talk?

Speak to our team on +44 (0) 1276 486 477

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Ready to talk?

Apply now

Speak to our team on:
+44 (0) 1276 486 477 

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We're a global company

We have offices in the UK, Brussels and Hong Kong and regional teams based in Dubai, Egypt, and Indonesia. We work with brokers and introducers around the world - insuring members of 130+ nationalities in over 150 countries.

Financially stable

We work closely with some of the largest companies in the world, including the Dubai-based Al Futtaim group and Indonesia-based Lippo group - with Allianz group as our global insurance partner since 2002.

Life insurance icon
Accident benefit icon

Independently run

We are privately owned - meaning our obligation is to our members. We have no intention of becoming the biggest insurance provider, 
but we are committed to becoming the best. 

Payments like clockwork

Early payment icon

We've worked hard at building great partnerships over the years and that includes prompt payment. You'll receive fees every month following successful onboarding of a member for 30 days. 

Working With Us

Affiliate Sales Manager

Marketing Director

Join Now
International cover icon

We're global

We have offices in the UK, Brussels, and Hong Kong, with teams in Dubai, and Indonesia. We work with brokers and introducers worldwide, insuring customers in over 160 countries.

Financially stable

We work closely with some of the largest companies in the world, including the Dubai-based Orient group and the Indonesia-based Lippo group. The Allianz group has been our global insurance partner since 2002.

Life insurance icon
Accident benefit icon

Independently run

We are privately ownedmeaning our obligation is to our customers. We have no intention of becoming the biggest insurance provider, but we are committed to becoming the best.

Clockwork payments

Early payment icon

We've worked hard at building great partnerships over the years and that includes prompt payments and reliable service. You'll receive fees due automatically each month.

*Average annual premium value for individual customers in 2019. Plans for companies typically exceed $20,000.

Introducer partnerships

Generous rewards with a trusted insurance partner

Earn commission in

3 easy steps

Join our introducer programme 
It's free and easy to join. Simply complete our online form, agree terms with us, and you can be introducing our products in a matter of days.

Introduce our products
We provide you with simple tools to help you advertise our products and monetise your customer base.

Earn up to 10% commission
You receive commission on the first-years premium, for customers you introduce to us after 30 days of member joining.

Ready to talk?

Why work with William Russell?

Earn up to 10% of the first year's premium, paid to you 30 days after successful onboarding.

 Generous Fees 

Accurate Attribution

Your unique tracking link identifies traffic from your website, all the way through to your introducer dashboard.

Dedicated Support 

You'll have a dedicated account manager providing you with support when you need it.

More FAQs >

Our promise to you

Join the growing community of expat-focused companies that are choosing William Russell to provide a better insurance experience for their customers. Since 1992, we’ve specialised in providing protection for expats all over the world–and with members in over 160 countries, we understand your customers’ needs!

Based on 1128 member reviews

Jamie's story

Expat life in Mauritius is incredible, however, no matter where you are, an emergency can happen. Learn how we evacuated Jamie's daughter, Tilly, from Mauritius to South Africa after she caught viral meningitis.

Learn from our members what it's like trusting your healthcare with William Russell

Edan's story

Edan, a South African living in Mauritius, joined 2 years ago. He was impressed with how friendly we were.  

Yvonne's story

Yvonne lives in Malawi with her husband, Roger. Find out how we helped when Roger suffered a stroke in a remote part of the country.

How our members rate us. Based on 1128 member reviews

Any questions?

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Damian Porter

+44 (0) 1276 543 348

William Cooper

+44 (0) 1276 486 477

Team member photo

William Russell Europe SRL is registered at Place Marcel Broodthaers 8, B-1060 Saint-Gilles, Brussels. Registered in Belgium with the Financial Services & Markets Authority, no. 0731.975.658 RPM, as a limited liability company with share capital of €30,000. Mandated underwriter for AWP Health & Life SA. The UK branch of William Russell Europe SRL is registered at William Russell House, The Square, Lightwater, Surrey, GU18 5SS, UK. Deemed authorised & regulated by the Financial Conduct Authority (FCA), reference no. 847808. Details of the Temporary Permissions Regime, which allows EEA-based firms to operate in the UK for a limited period while seeking full authorisation, are available on the FCA’s website. William Russell Ltd is authorised & regulated in the UK by the FCA, reference number 309314. William Russell Ltd is registered in England & Wales at William Russell House, The Square, Lightwater, Surrey, GU18 5SS. Privacy | Cookies | Legal Disclosures 

© William Russell Europe SRL, | Privacy | Legal

Speak to our team on 
+44 (0) 1276 486 477

We've worked hard at building great partnerships over the years and that includes prompt payments and reliable service. You'll receive fees due automatically each month.

We work closely with some of the largest companies in the world, including the Dubai-based Orient group and the Indonesia-based Lippo group. The Allianz group has been our global insurance partner since 2002.

We are privately owned - meaning our obligation is to our members. We have no intention of becoming the biggest insurance provider, but we are committed to becoming the best.

We have offices in the UK, Brussels, and Hong Kong, with regional teams in Dubai, Egypt, and Indonesia. We work with brokers and introducers worldwide, insuring customers in over 150 countries.